Zodiac Talk => General Zodiac Discussion => Topic started by: Butch on May 24, 2012, 11:27:03 AM

Title: From 1957 - The 75th Zodiac Anniversay Edition
Post by: Butch on May 24, 2012, 11:27:03 AM
Hello All,

We just picked up this catalog! While not the most expensive catalog/manual that I have ever purchased, at over $100 delivered it is right up there. Our commitment to the VZ Team is to get ever possible catalog and manual available and present them on ZodiacCatalogs.com

Some interesting notes about it:
- In 1957 the Nor. Amer. distributor was know as Edward Trauner, Inc. (I guess the sons were too little yet)
- Zodiac NA had not moved their offices to 6th Ave. yet
- A 14K Chronometer was $300 retail and $135 wholesale
- Mentions advertising in 5 HUGE publications of the time and even on TV
- Autographics with and without the cross in a circle logo (it was never known as a cross hair logo!)
- The metal bands were quite exquisite at that time
- The Datographic appears in this catalog
- A couple examples of the boxes used at that time

It will be scanned and posted in book form on ZodiacCatalogs.com in the coming weeks. We will move this one ahead of the other 2 sales catalogs and 3 service manuals we still need to put up as well. Sorry but it does take a lot of time and effort to prepare these for presentation.

Title: Re: From 1957 - The 75th Zodiac Anniversay Edition
Post by: zaniac on May 28, 2012, 09:36:49 PM
Thanks Butch! Can't wait to see it ;)
Title: Re: From 1957 - The 75th Zodiac Anniversay Edition
Post by: L. Ocle on May 29, 2012, 06:28:02 AM
I'm especially anxious, too, especially since I know that every time Butch check this catalog will remember me forever...

;D ;D ;D ;D ;D

Don't blame it on sunshine
Don't blame it on moonlight
Don't blame it on good times
Blame it on Ebay
Title: Re: From 1957 - The 75th Zodiac Anniversay Edition
Post by: Butch on May 29, 2012, 11:55:16 AM
Yes. We are gonna call this the "Luis Edition" from now on.
Title: Re: From 1957 - The 75th Zodiac Anniversay Edition
Post by: Sea Wolf on June 04, 2012, 01:38:38 PM
I just posted this Catalog.

Trying to knock out other 2 catalogs that need posting today.

That will be a total of 23 catalogs once I post the rest today.

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Title: Re: From 1957 - The 75th Zodiac Anniversay Edition
Post by: Butch on June 08, 2012, 05:15:16 PM
Busy Beaver, thanks man!